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Operation Green Home™
Veteran Home Restoration
Brand strategy / narrative development
Program concept design / positioning
Mission—vision—values articulation
Shortform concept / pilot framework
Impact / ESG-aligned messaging
Portfolio / stakeholder-ready language
We partnered with Operation Green Home (OP/GH) to shape a mission-driven initiative at the intersection of veteran empowerment, sustainable housing, and climate resilience.
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NARRATIVE Development
Operation Green Home (OP/GH) is a veteran-centered housing restoration initiative serving Gulf Coast communities. The program rehabilitates distressed residential properties and converts them into energy-efficient, solar-powered homes designed to withstand coastal climate conditions.
OGH is guided by principles of service beyond the uniform, resilience by design, and sustainability with purpose—placing community first while prioritizing long-term impact over short-term relief to create lasting, meaningful change.
By aligning housing restoration with renewable energy and veteran support, OGH was positioned not just as a housing project, but as a resilient systems model—one designed to reduce costs, strengthen communities, and honor service through sustainable impact.
{003}
NARRATIVE Development
Operation Green Home (OP/GH) is a veteran-centered housing restoration initiative serving Gulf Coast communities. The program rehabilitates distressed residential properties and converts them into energy-efficient, solar-powered homes designed to withstand coastal climate conditions.
OGH is guided by principles of service beyond the uniform, resilience by design, and sustainability with purpose—placing community first while prioritizing long-term impact over short-term relief to create lasting, meaningful change.
By aligning housing restoration with renewable energy and veteran support, OGH was positioned not just as a housing project, but as a resilient systems model—one designed to reduce costs, strengthen communities, and honor service through sustainable impact.
